It Pays to Know Your Audience

Earlier this year, LinkedIn introduced native conversion tracking on its...


What's Better Print or Social Media Advertising

Luxury sellers have come to expect to see their homes in glossy brochures and...


5 Tips for Staying Active on Social Media in 5 Minutes a Day

Think you’re too busy for social media? Good news – you don’t need to...


What Real Estate Brokers Can Learn From How Luxury Brands Use Social Media

Despite what you may think, luxury buyers are no different than anyone else when...


The Secret To Keeping Sellers Happy

“You aren’t doing enough to market and sell my property.” It’s a...


How You Can Sell Million Dollar Listings With Social Media

If you think you need to be a celebrity like Federik Eklud from Million Dollar...


3 Reasons Luxury Real Estate Brokers Need to Be On Social Media

Chances are your luxury real estate next client may find you or your listings on...


How to Get More People to Walk Through Your Upscale Development

Once an amazing new luxury real estate development is complete, it’s time to...


Using Google to Grow a Luxury Brokerage: 3 Tips to Better Connect With Clients

The number of potential homeowners searching for their luxury dream house...


Facebook Makes Updates to Company Pages & What It Means to You

When they talk about “updates” on social media, they are not always talking...