Producers and distributors of beverages, beer, wine and spirits, face unique challenges in social media marketing.
Lumentus Social delivers the tools and unmatched category experience required to turn these challenges within these industries into revenue-driving opportunities at the local point of sale. Our local marketing solutions make it easy for your sales reps and field marketing teams to customize marketing materials and campaigns to suit local needs.
Generic promotions are a thing of the past, but allowing representatives at a division or business unit to create their own marketing campaigns risks endangering the brand. With our local marketing solutions for the beverage industry, distributors can seamlessly access the most up-to-date marketing material developed by their suppliers and generate content to suit local markets, while ensuring brand messaging stays consistent across all channels and media.