There is no question about it. Photo posts are the most engaging content type on Facebook. Posts including photos account for a staggering 93% of the most engaging posts on Facebook. As a real estate agent, this presents you with a tremendous opportunity to not only increase engagement, but also drive attention to your listings. If you aren’t already sharing pictures of your listings on Facebook, follow these 3 easy steps to creating effective listing posts on Facebook.

  1. Take a lot of high quality, beautifully staged photos
  2. Upload all the photos to a gallery on Facebook including a catchy title, short description, and address
  3. Post your gallery to your Facebook wall and link to it from all of your social media channels

Check out the full article on RISMedia for more details on how to create the most effective posts to support your listings.